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Hold Me Softly Style Balm
StylerCreamSoft Hold
Hold Me Softly Style Balm
A soft-hold curl cream that provides loose, soft definition without crunch.
Detangles and enhances curls, achieving a natural, effortless look
Can be used on its own for a looser, more relaxed style or paired with another Curlsmith® styler for stronger hold and definition
Lightweight
$38.00
Size
Enter quantity between 1 and 2349
Product Specifications
Product type:
Styler
Format:
Cream
Best for:
Natural-Looking Waves, Curls, or Coils
Hold Me Softly Style Balm
Product Description
Our top-selling curl cream, this lightweight silky, whipped-cream styler detangles and enhances curls for a soft, effortless look. Laced with nourishing, curl-loving ingredients, it melts into your strands to deliver hydration and definition without weighing your hair down. It offers a gentle, touchable hold, no cast, no crunch, making it perfect for those who love a looser, more relaxed style. Want more definition and frizz control? Just layer it with your favorite Curlsmith® strong hold styler for long-lasting results. Whether used solo or as part of a styling combo, this versatile cream is your go-to for healthy-looking, hydrated curls with a natural finish.
Who is it for?
All Curl and Texture Types
Best for?
Natural-Looking Waves, Curls, or Coils
Format
Cream
Hold Level
1
Heads up! We’re giving our packaging a fresh new look. While we transition, your order might show up looking a little different than the pictures—but don’t worry, it’s still the same great product inside!
Product video
Ingredients
Apricot Kernel Oil
Obtained from the seeds of the fruit, this light oil is seen as an incredible moisturizer due to its richness in vitamins and minerals.
Avocado Oil
One of the few oils that can penetrate the hair, delivering intense moisture from within.
Olive Oil
Known to provide excellent conditioning and softening benefits in hair care products.
Our mission is to provide clean, effective products that help you achieve the curls of your dreams. We’re constantly looking for feedback and finding ways to improve on existing formulas to deliver...
Our mission is to provide clean, effective products that help you achieve the curls of your dreams. We’re constantly looking for feedback and finding ways to improve on existing formulas to deliver better results and experiences to our community. This means that our ingredient lists may vary for a period of time as we improve them. For the most accurate ingredient list, please refer to the one printed on the package.
Take a small amount of balm. Start with a dime-size per section and add up if needed - a little goes a long way!
Step 2
Rake the cream through soaking wet hair, making sure you are evenly distributing it and coating every strand. Use the 'praying hands' method to smooth the strands. This helps sealing cuticles and reducing frizz!
Step 3
Select your desired styling method (scrunch/fingercurls/shingle) to enhance and define.
Step 4
Air dry or diffuse for a loose, soft style or follow with a strong hold styler for longer lasting definition.
CURL ADVICE BLOCK
Your journey to embrace and empower your natural hair texture.
Hold Me Softly Style Balm is praised for its soft hold and curl definition, creating loose, soft curls without crunch. Customers love its amazing smell, softness, and how it makes hair feel incredibly soft and moisturized. However, opinions on its overall effect on hair appearance are mixed.
Summary topics
Styling Effectiveness (6%): Customers keep praising the Styler, describing it as the best they have used in their 43 years.
Fragrance (14%): Customers raved about how amazing the product smells, with many describing it as amazing and perfect.
Product Texture (8%): It was observed by customers that they love this balm for its softness and style.
Curl Definition (19%): Based on many customers, this product creates soft, defined curls without weighing the down and reduces frizziness.
Product Creaminess (10%): Customers loved the cream, describing it as amazing, great, and a game changer.
"Soft hold, helps my curls stay moisturized, and my hair still feels touchable." — Penelope B.
"It smells wonderful, doesn’t leave my hair weighed down or sticky and my curls look great." — Julie P.
"It provides a nice soft hold and defines my curls well." — Lauren N.
Reviews
Best for loose curls
"This is best if you want to have loose curls and looking to add moisture in your hair but if you want more definition and fruzz control then apply Fragrance free strong hold gel…. I have noticed that if I layer both of them together , I get the best curls"
— Aman (4/5)
Love this styler for a
"Love this styler for a little bit of light control. I find I can’t use too much though or my curls lose their movement. I use the curlsmith leave in for conditioning and a little bit of this for soft hold. Love it!"
— Erin P. (5/5)
Meh
"This one is “meh”. Glad I got the small tube. Not sure what to think of this, doesn’t hold anything. The styling soufflé takes place of this one for me."
— Naomi W. (3/5)
Very good product
"Very good product"
— Heather v. (5/5)
Great gel. I generally don’t
"Great gel. I generally don’t like anything that leaves residue as I only wash my hair twice a month. My hair is very thick and curly. With some water I can use this every few days to freshen up the curls and it leaves no sticky residue. Great curls!"
— Erin M. (5/5)
Definition without cast
"Results are exactly what it promises: give some definition to your hair, without a cast or crunch. Allowed me to be able to run my fingers through my hair after it dried, which other medium or strong hold products don't do. Would purchase again! Hair type: wavy. 2C/3A, thick and non-porous."
— Hiba A. (5/5)
Curls for days
"I'm so happy I found curlsmith, its brought out th curls i didn't know I had."
— Mireya F. (5/5)
Curls hair nicely but it makes it dry
"Dry sensation after applying. I don't doubt it's a good product, I guess it's just not right for my hair. I have 2B low porosity hair, that's why I purchased this curl cream, it's supposed to be light for my hair, and it was but it couldn't keep the hydration in my hair"
— Nohemy P. (2/5)
Love this product, the texture,
"Love this product, the texture, the smell and how it leave my curls soft and natural !"
— Martine D. (5/5)
this gives me beautiful curls
"this gives me beautiful curls"
— Sheryll A. (5/5)
Q&A
Can I use this for heat styling, like a curling iron? And will it protect my hair from the heat?
Hi Noelle, Thank you for your inquiry about the Hold Me Softly Style Balm! This product is designed to provide a soft hold and help with styling, but it is not specifically formulated as a heat protectant. For heat styling, like using a curling iron, we recommend pairing the Hold Me Softly Style Balm with a dedicated heat protectant to ensure your hair is shielded from the heat damage. If you have further questions. Please reach out to us at hello@curlsmith.com and our team will be able to help you. Thanks, Curlsmith