Amazing
"Absolutely amazing. Showed up on my dark black hair and even has a metallic shimmer to it. It’s also a great gel..my curls have never looked better."
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A temporary wash-off hair color styler that adds a vibrant pop of Ruby pigment, without dyeing your hair.
Designed to support healthy curls
Controls frizz and flyaways
Style from wet to dry
Suitable for curl & texture types (Wavy, Curly, Coily)
Find your Curl Match
Hair Makeup - Ruby
How does it perform across different curl types?
Wavy (2A-C)
Hair Texture:
Fine
Medium
Coarse
Curls (3A-C)
Hair Texture:
Fine
Medium
Coarse
Coily (4A-C)
Hair Texture:
Fine
Medium
Coarse
Great
Works
Not designed for
Not sure of your type? Take the curl quiz
Product Specifications
Product type:
Styler
Format:
Gel
Best for:
All Curl Types
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Reviews
The Formula
Our mission is to provide clean, effective products that help you achieve the curls of your dreams. We’re constantly looking for feedback and finding ways to improve on existing formulas to deliver better results and experiences to our community.
How to use
1
Protect clothes with a towel during application. Section your hair and apply to wet, detangled curls.
1/4
2
Smooth over each section, then rake to ensure it coats every strand.
2/4
3
Select your desired styling method (scrunch/fingercurls/shingle) to enhance and define. Dry with a diffuser to allow the color to set.
3/4
4
After hair is fully dry, scrunch again to break the cast. Be gentle to avoid color fallout. Enjoy your new look!
4/4
Build Your Routine
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Overall rating: 4.4 / 5 from 160 reviews.
AI Generated Review Summary
Hair Makeup - Ruby offers a vibrant, temporary wash-off hair color that coats hair beautifully without dyeing. Customers appreciate its natural look, easy application, and great hold. The product enhances curl definition and provides a bouncy feel without weighing down hair. However, some users report varied transfer results.
Summary topics
- Vibrant Color (55%): A significant amount of customers expressed appreciation for the vibrant and beautiful color of the product.
- Natural Look (11%): It was highlighted by customers that the product looks lovely, natural, and great on their hair.
- Curl Enhancement (8%): It was noted by customers that the product made their hair look great and bouncy without weighing down their curls.
- Ease of Application (6%): It was reported by customers that the application of the product is easy and enjoyable, making it highly recommended.
- Product Results (8%): Customers expressed satisfaction with the results of the product, finding it vibrant and easy to use.
Review topics: ["color","look","results","feels","texture","works","experience","use","hair","definition","gel","hold","curls","transfer","application","smells","pigment","cast","stains","styler","shine","commitment","fun","mess","buy","shimmer","formula","leave","sheen","change"].
Review highlights
- "Great and simple application - gorgeous color and definition - highly highly recommend for your hair" —
- "My hair now has a beautiful red color that looks natural and my curls look incredible!" —
- "Plus, being a good gel, it defined my curls amazingly well without leaving them too crunchy." —
Reviews
Superior gel!
"I used this in my very black hair that had been dyed the day before thinking it wouldn’t do anything but I was so amazed!! It is truly amazing! It really toned down my black and gave me a mahogany color that I love!! And the hold!!! So so good!!! I came to order more immediately"
Got a costume?
"I was able to become Chappel roan with the red and copper hair makeup combined. I loved how I was able to see my hair in a different color without the damage of bleach."
Didn’t really work
"Tried dying the ends of my black hair, it didn’t really work. Just looked a tad sparkly."
Super vibrant and easy to use!
"This is my absolute favourite new product! The colour is so vibrant, its super easy to use, my curls love it, and the result is beautiful. This has now become a staple in my curl routine."
Great to have temporary color options!
"It gave my dark brown hair a nice, deep red color and held my waves well alone, even better when used with a little bit of my styler. I did have some fall out the first time I used it, but I think with practice this will not be a problem. It did not get color my pillow overnight and it looked good for 2-3 days. It was a bit drying as some of the other reviews mentioned, but when I added some leave in, it wasn’t bad. I will use this again for a fun pop of color, and will try the other colors in the future!"
Hair makeup
"These exceeded my expectations. I have been wanting to color my hair for years, but have been afraid of the damage it may cause. This product allowed me to do so without the added stress and the results are fantastic. Once dry there was lityle to no transfer and the color was beautiful. I will be ordering more for sure."
Best temporary colour out there!
"Trying to maintain healthy hair and didn’t want to bleach again. This was the BEST temporary colour money can buy. Easy to apply, gives your hair great definition and bright pigment. 100% buy again."
Like I went to the salon
"I love this product. The color is great and once I figured out it worked like a gel I was off to the races. I wish the product had more hold. So what I ended up doing to make sure my curls look great for several days is paired this with my in shower styler and my girls are great and today is day four."
Like I went to the salon
"I I love this product it was easy to apply and it gave my hair just the right amount of color. I will probably try other colors because I think that the Ruby color really pop on my brown black hair so I'm excited to try The other colors. Once I realized it was a gel it was easy to use. However I recognize that I do need a stronger hold on my curls so I did follow up with this and used my in shower styler for that extra that I was looking for"
Q&A
- Will the hair makeup leave a color on gray hairs?
- Hi Y, Thanks for reaching out to us. Temporary hair makeup products are designed to coat the hair and can cover gray hairs, but the coverage might vary. It’s often best to try a small amount on a section of hair first to see how well it covers and if the color meets your expectations. If you have any more questions. Please reach out to us at hello@curlsmith.com and our team will be able to help you. Thanks, Curlsmith
- Can you use this product on a Wave Nouevo perm
- You sure can!
- Can I mix any of these colors to make a brown or black?
- You can mix the colors!
- Hi can the hair makeup be use on relaxed hair?
- Yes it can!
- Do you have tips for mixing colors? I’d like a purple!
- You can mix the products to make purple!
- Will you be releasing other vibrant colours such as a hot pink?
- Hi Hira, Thank you for taking the time to leave your review. We would love to assist you in finding the best product for your hair type. Please reach out to us at hello@curlsmith.com and our team will be able to help you. Thanks, Curlsmith
- can i flat iron my hair after applying the product?
- Hi Angel, Thank you for taking the time to leave your review. We would love to assist you in finding the best product for your hair type. Please reach out to us at hello@curlsmith.com and our team will be able to help you. Thanks, Curlsmith
- Will it stain bleached hair or wash out straight away
- It will wash straight out!
- Can you use a hair straightener and blow dryer after applying the colour ?
- We recommned using a diffuser to prevent transfer onto attire.
- Is this product safe for people who are pregnant?
- All our products are created with ultra safe, natural ingredients, but just to be on the safe side I do recommend to check in with your doctor before starting to use any new products!